How many sites does the Lazed platform have? How do I choose?

There are many cross-border e-commerce platforms on the market now. Sellers can choose different platforms according to their actual situation. Some sellers are more interested in the Lazed platform. I would like to ask everyone, do you know how many sites the Lazed platform has?!

1. Malaysia

2. Singapore Station

3. Vietnam Station

4. Thailand Station

5. Philippines

6. Indonesia

How to find products with high traffic and low competition?

Step 1: Search. First, find a hot search term with high search volume and small product base, such as "carlo rino handbag". According to the sorting of search volume, it can be seen from the figure that the search volume is more than 40,000, but there are only more than 500 matching products. On average, one product can be allocated 80 traffic, which is the "high traffic, low competition" product that can help sellers avoid the red ocean market.

Step 2: Verification. Search "carlo rino handbag" on the front page. There are only 14 pages of products, with only 40 products on one page. If the seller's product price is competitive, the main product image is well optimized, and the SKU is rich, then the probability of placing an order is very high. Selecting products through such "blue ocean words" can achieve twice the result with half the effort.

I have a few thoughts.

1. New product traffic

During the bonus period of new products, you must put them on the shelves at super low prices. The first consideration is to get orders during the new product listing stage. The industry generally has a 20% discount rate. When there is no traffic, you can use your unhuman price to attract traffic. According to my test, if your listing is arranged from low to high in price and is on the second page, you will generally start to get orders. Of course, this will result in losses. This is how I do it for new stores, or when I want to quickly promote a new product.

Or, for example, in Malaysia, you can ask the store clerk to quote you a flash sale of 0.99 MYR. The same is true for other countries. Give the store clerk a price that you can't refuse. (In the second half of 2019, you can basically go on a flash sale every time you ask the store clerk. By the end of the year, it is basically impossible. Flash sale audits have begun to require reviews, especially on the Thailand site. But you can try.)

2. Explosive traffic

It is said to be a hit product, but according to the current situation of the platform, the best product usually has only ten orders. The reason why I use this term is to tell you that it is best to focus the promotion budget on one product and promote it in a targeted way.

3. Link authority

Optimize Listing: title, key attributes, non-key attributes, and Media Center should all be optimized, especially the key Listing you want to promote, which will bring additional weight to your link.

Each country has its own characteristics, so it is impossible to say exactly which country has the highest traffic. Now Lazada has also launched a "six-in-one" entrance, that is, after sellers register an account, they can manage stores in six sites, which greatly improves the operating efficiency of the store.

Recommended reading:

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