How to set up Amazon Prime exclusive discounts? What are the procedures?

After everyone opens a store on Amazon, in order to get more traffic and more orders for their store, everyone will choose to sign up for activities. How to set up Amazon Prime exclusive discounts?

How to set up Amazon Prime exclusive discounts?

Step 1: Open an Amazon Professional Seller Account

Before setting up Amazon Prime exclusive discounts, you need to be the owner of an Amazon Professional Merchant account. If you don't have this account yet, you need to apply to create one on Amazon's Seller Central website.

Please note that there is a $39.99 monthly service fee for an Amazon Professional Seller account.

Step 2: Set up Amazon Prime exclusive discounts

Amazon Prime members can enjoy exclusive discounts when purchasing eligible products. You can create Amazon Prime exclusive discounts through the Seller Central website and set the discount amount or discount rate for these products.

When setting up discounts, there are a few key points to keep in mind:

At least one product discount must be set

The discount amount or discount rate must be based on the current selling price of the product

The maximum discount is 30% (30% of the product price).

Discounts are only valid for eligible orders during the discount period

Step 3: Create an Amazon Prime exclusive discount template

For easier management and quick creation of discounts, you can create a discount template and apply it to multiple products. On the Seller Central website, you can create, edit, and delete Amazon Prime exclusive discount templates.

Step 4: Apply Amazon Prime exclusive discount template

When you have multiple eligible products that need discounts, you can apply the previously created template to these products.

When applying a template, you need to pay attention to the following points:

Each product can only apply one template

A template can be applied to multiple products at the same time. You need to select product restrictions (Amazon category, brand, seller SKU, etc.)

Amazon Prime has exclusive discounts and you need to sign up to participate in the relevant vertical form. You only need to set a price for the products you want to participate in the event according to the rules. You need to think carefully about setting this price.

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