Is it easy to do cross-border e-commerce in Russia? Introduction to cross-border e-commerce platforms

Now is the era of globalization. Some friends want to do cross-border e-commerce business. There are many cross-border e-commerce platforms on the market, such as Amazon, Alibaba International Station, etc. Different platforms have different ways of playing. So is it easy to do cross-border e-commerce in Russia?

Is it easy to do cross-border e-commerce in Russia?

Cross-border e-commerce in Russia is relatively easy to do, with the following platforms:

1. Amazon is the first to bear the brunt. It is currently the shopping platform with the most comprehensive products in the world. It is also in a leading position in many other countries and regions in the world, with hundreds of millions of paid members. Because the platform has good quality control and its own logistics, it has become one of the shopping choices that many people like.

2. AliExpress, owned by Alibaba, currently covers more than 200 countries and regions. In recent years, AliExpress has developed rapidly abroad and has a large number of loyal users. Its monthly active users have always ranked among the top in many Western countries, and it has joined the competition among international giants in cross-border e-commerce.

3. eBay has become a complete e-commerce platform, open to sellers from all over the world. Nearly 90% of the products on it can be ordered and purchased immediately. The entire platform has more than 100 million users, and millions of orders are generated every day.

4. Wish is the largest mobile e-commerce platform in Europe and the United States, and more than 90% of its sellers are from China. The unique algorithm recommendation allows users to see basically the products they like, so the stickiness is very strong.

5. Lazada is one of the largest online shopping platforms in Southeast Asia. Alibaba also has shares in it. However, the retail transaction volume of online e-commerce accounts for less than 2% of the total. It is conceivable that there is a lot of room for growth in the e-commerce market in Southeast Asia.

6. Ozon.ru is one of the largest e-commerce platforms in Russia. It is the first e-commerce website in Russia and offers a wide variety of products, including books, electronic products, etc. In 2013, it had 3 million products and revenue of $700 million.

7. Rakuten is not only the largest e-commerce platform in Japan, but also one of the websites with the highest sales in the world.

8. Cdiscount discount website is also a French platform with 16 million users at present. It is a French e-commerce company mainly engaged in low-price wholesale. After its listing, the platform has expanded internationally and launched its own websites in Thailand, Vietnam, Belgium and other countries. Overseas users can pay attention to it.

When cross-border e-commerce sellers choose products, the products they want to sell should be somewhat different from the products you refer to. The advantage of doing so is that since buyers of blue ocean products do not know much about their prices and the market prices are not transparent, there is room for profit and premium.