What is the difference between Amazon and Lazada?

Although most of the friends shop on domestic e-commerce platforms, there are actually quite a few users who buy things on cross-border platforms. So there are still quite a lot of merchants doing cross-border business. So what is the difference between Amazon and Lazada?

1. Different communication styles

Buyers on the Shopee platform are more price-conscious and can communicate with sellers online in real time through the "Chat" function and bargain with sellers by clicking the "Make Offer" button. Lazada also has online communication tools. Buyers and sellers on the Amazon platform communicate via email.

2. About the product

Amazon has a higher average order value, and buyers pay more attention to product quality and service and rarely bargain, so the overall profit is higher than the other two platforms. Buyers on Shopee and Lazada prefer products with high cost performance.

3. About logistics

Among the three platforms, Amazon's logistics method is relatively complex. Amazon has no warehouses in China. All goods must be shipped by sellers to buyers or sent to foreign FBA warehouses for delivery by Amazon. Shopee and Lazada have both set up warehouses in China. Sellers only need to send goods to the warehouses, which will then carry out unified transportation and delivery.

4. About the cost of opening a store

The cost of opening a store on the Amazon platform is the highest. The rent of the store varies depending on the site opened. The rent of the US site is 39.9 US dollars/month, and the rent of the European site is 25 pounds/month. There is no rent on the Shopee platform and the Lazada platform.

5. About transaction costs

Amazon's commission varies according to the category, ranging from 3% to 25% of the product price. In addition, European countries will charge additional VAT. Shopee's transaction fees include commission and transaction service fee. The commission varies according to the product price, ranging from 5% to 6% of the product price. The transaction service fee is 2% of the total order amount paid by the buyer (including product price and shipping fee). In addition to commission and transaction service fee, Lazada's transaction fees also include VAT.

In general, the differences between Amazon and Lazada are mainly reflected in five aspects: communication methods, products, logistics, store opening costs, and transaction costs. Amazon's store opening costs are the highest, but its advantages are also the greatest.