What to do if Amazon store does not have a shopping cart? How to attract traffic?

Amazon cross-border e-commerce platform is also a long-established e-commerce platform. You can try to get a shopping cart on Amazon. Many merchants who have just opened stores on Amazon do not have a shopping cart. Everyone is anxious. What should I do if my Amazon store does not have a shopping cart?

1. What should I do if my Amazon store does not have a shopping cart?

1. To increase the chance of getting the Buy Box, there are two ways to increase the chance:

(1) Use FBA to ship

(2) Delivery time is 1 to 3 days

(3) Improve seller rating index

(4) Order missing rate (ODR) is less than 1%

2. Spend more time on the Listing itself and use it to attract traffic.

There are many misunderstandings about the Buy Box:

Myth 1: The Buy Box is only about price

In fact, the Buy Box of low-end products is more closely related to price, while the Buy Box of mid-to-high-end products is not interested in price.

Myth 2: The Buy Box is just for Amazon

Third-party sellers can compete with Amazon’s own sellers for the Buy Box, and the main factors are seller ratings and product prices.

2. How to attract traffic?

1. Price

New Amazon stores should be prepared to break even or even lose money in the early stage. If you have no reviews or feedback, and you sell the same products as others, and others have 5 reviews and ship products through FBA, how can you compete with others if you are a new store, have no shopping cart, and ship products yourself?

If you still demand such a high profit in the early stage and charge more than your competitors, it will be really difficult to get orders.

2. Title

Try to put 2-3 core keywords in the title, plus product features, so that customers can know all the core points of the product after reading the title and buy it directly.

For more information, please click "How to write a good Amazon product title?"

3. Images

In addition to meeting Amazon's requirement of 1001*1001 pixels, it is best if each picture corresponds to a key point so that you can understand the product selling points by looking at the pictures, and each key point corresponds to each picture.

4. Keywords

Keyword matching is very important. Amazon allows 1,000 characters for each keyword line, which is enough to prove that Amazon attaches great importance to keyword weight allocation.

Amazon stores don’t have shopping carts, so you can only find ways to get them. Now you can also find ways to increase sales through Amazon shopping carts. If you really don’t have a shopping cart, you can use the above methods to attract traffic first!

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