Does Amazon's vacation mode affect traffic? What are the precautions?

For Amazon merchants, they need to do a good job of promotion after opening a store. If they need to suspend their store during holidays, they can turn on vacation mode. So will Amazon's vacation mode affect traffic?

Does Amazon's vacation mode affect traffic?

Influence.

Although Amazon's holiday mode is a special mode designed for sellers who want to take a break, in this mode, Amazon allows sellers to suspend listings without worrying about negative feedback. However, emails must be replied to immediately, otherwise it will affect your performance score and cause your ranking to drop. You also need to keep an eye on the inventory status. The factory's holiday is definitely shorter than ours. Once there is insufficient inventory, you must contact the factory in time to replenish it.

1. Log in to your account in the backend and enter the "Seller Center". Select "Account Info" in the "Settings" in the upper right corner.

2. Select Listings Status and change the status to Going on vacation.

3. Select the corresponding website on the “Vacation Setting” page and adjust the sales status to “Inactive”.

Finally, press "Save" and the store's "vacation mode" is set successfully.

What are the precautions?

However, sellers should not think that everything will be fine once they turn on the holiday mode.

The reason is that, although turning on the holiday mode can save sellers time, some sellers have reported that even if the store vacation mode is turned on, the product listing will become unsaleable, the Amazon platform will still charge a monthly fee, and this operation may have a certain negative impact on the product listing ranking.

This is especially true for FBA sellers, because Amazon FBA logistics can still operate normally during holidays. Therefore, even if an Amazon store is in holiday mode, as long as the products are shipped by FBA, they will show normal sales.

At this time, in order to obtain the store's ranking and praise rate, seller friends need to pay attention to the following points:

1. If you turn on vacation mode and receive a message, remember to reply to the email within 24 hours.

2. Ensure network security when logging into your account elsewhere to reply to emails or check background information.

3. Although only the store allows the vacation mode to be set, the listing is in an unsaleable state, which may cause a decrease in product ranking and traffic. Please operate with caution.

Amazon merchants can turn on vacation mode if necessary, which is much more convenient. In addition, Amazon merchants should not do this unless it is absolutely necessary, otherwise it may affect the store.

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