Lazada is a cross-border e-commerce platform under Alibaba, with the core purpose of "shopping without obstacles". It was jointly created by famous Chinese e-commerce platforms such as Taobao and Tmall, relying on the experience of large overseas operators such as Taobao and Tmall. So is Lazada owned by Alibaba? Let me tell you about it. Is Lazada owned by Alibaba? yes. Lazada is Alibaba's flagship e-commerce platform in Southeast Asia, dedicated to promoting market development in Indonesia, Malaysia, the Philippines, Singapore, Thailand and Vietnam through business and technology. Which country is Lazada based in? 1. Where is Lazada's headquarters? Lazada is headquartered in Singapore. Lazada, whose Chinese name is Lai Zanda, was founded in 2012 and is headquartered in Singapore. It is one of the largest online shopping websites in Southeast Asia and is mainly invested by China's Alibaba. In 2012, Lazada was established. It took the lead in launching the self-operated model in five major markets and introduced the Double 11 shopping festival for the first time in Southeast Asia. It is now the largest e-commerce platform in Southeast Asia. Time from founding to reaching a valuation of US$1 billion: 2.75 years, latest valuation: US$1.12 billion, total financing amount: US$710 million. In 2016, in response to Alibaba's global strategic goal, Alibaba invested in and acquired a controlling stake in Lazada, launched the Taobao Select project, and put Taobao's best products on the Lazada platform. In 2019, Lazada officially became the official partner of the International Olympic Committee in Southeast Asia. 2. Lazada Group Lazada (currently a subsidiary of Alibaba Group), as the largest cross-border e-commerce platform in Southeast Asia, initially adopted a self-operated model, with its main marketing products concentrated on 3C products. Now it adopts an operating model that combines self-operation with an open platform, which means that suppliers and platform companies can sell to target countries in Southeast Asia through the Lazada platform, maximizing the company's advantages. Companies can use multiple businesses to increase the variety of platform products and expand the richness of SKUs. 3. Lazada’s headquarters It is Bird's Nest Logistics, an innovative new company that provides professional import and export logistics and warehousing one-stop overall solutions for cross-border B2C e-commerce sellers. The company's headquarters is located on the third floor of Xili Wangtang Building, Nanshan District, Shenzhen. It has a 3,000-square-meter operation center near Shenzhen Bao'an Airport, and a total storage center of 5,000 square meters in Nanshan District and Bao'an District, Shenzhen. The cross-border e-commerce partners include nationally renowned sellers on platforms such as Amazon, Wish, Ebay, AliExpress, Lazada, Linio, Shopify, and overseas cross-border e-commerce companies. 4. Lazada official website homepage store 1. Fill in the basic information of the store, such as store name, store introduction, contact name, phone number, etc. 2. Upload your profile picture, logo and brand photo, and fill in relevant information. 3. Upload product pictures and fill in product information, such as product category, model, description, price, inventory quantity, etc. 4. Set shipping rules and payment methods. 5. Set up a store administrator account and complete the administrator information. 6. Submit for review and wait for the review result. |
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