I believe everyone should know that the Wish platform has attracted many individual sellers to join because of its low threshold. Recently, a friend asked, what are the risks of opening a Wish store as an individual? Then let us share with you some content in this regard. 1. Ask for customer personal information If a merchant asks customers for their personal information (including email addresses), the merchant account will be at risk of being suspended. 2. Ask customers to remit money If a merchant requires users to make payments directly, their account will be at risk of being suspended. 3. Providing inappropriate user services If a merchant provides inappropriate user services, their account will be at risk of being suspended. 4. Deceiving users If a merchant is defrauding users, their account will be at risk of being suspended. 5. Require users to visit stores other than Wish If merchants require users to visit stores outside of Wish, their merchant accounts will be at risk of being suspended. 6. Selling counterfeit or infringing products If a merchant’s store is selling counterfeit or infringing products, the merchant account will be at risk of being suspended. 7. Violation of Wish Merchant Policy If a merchant exploits Wish policies for their own profit, the merchant account will be at risk of suspension. 8. Associated account is suspended If a merchant's store is associated with another suspended account, the merchant account will be at risk of being suspended. 9. High refund rate If a merchant's chargeback rate is too high, then the account is at risk of being suspended. 10. High automatic refund rate If a merchant's automatic refund rate is too high, it risks having its transactions suspended. 11. High rejection rate If a merchant's store has an unacceptably high chargeback rate, the merchant account will be at risk of being suspended. 12. Duplicate account registration If a merchant has registered multiple accounts on Wish, the merchant account will be at risk of being suspended. 13. Using unverifiable tracking numbers If a merchant's store has a large number of tracking numbers without valid tracking information, the merchant account will be at risk of being suspended. 14. The store is sending empty packages to users If a merchant sends an empty package to a user, his account will be at risk of being suspended. 15. Using fake tracking numbers If merchants use false tracking numbers, their accounts will be at risk of being suspended. 16. Sending a package to the wrong address If a merchant store has too many orders shipped to the wrong addresses, it will be at risk of being suspended. 17. High Delayed Shipment Rate If a merchant's delayed order ratio is too high, the merchant is at risk of having its account suspended. In fact, I personally think that it is best not to open a store alone. After all, there will be many things that cannot be taken care of, and a person's energy is limited. If possible, you can get a team, so that everyone has a clear division of labor and fulfills their responsibilities, and the store will definitely be able to do well. The above is what I shared today, I hope it can help everyone. Recommended reading: How to attract followers on Xiaohongshu? What is the secret to increase followers on Xiaohongshu? Is Wish easy to operate? Wish's latest store opening process (with pictures and text) How to use JD.com's super 10 billion subsidies? JD.com's super 10 billion subsidies strategy sharing |
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