How to calculate Amazon shopping cart win rate? How to get the shopping cart?

Amazon is now well known to everyone. Many people shop on Amazon. Amazon's shopping cart is also very important. You won't have it when you just open a store on Amazon. How do you calculate the Amazon shopping cart win rate?

1. How to calculate Amazon shopping cart win rate?

The buy box win rate is the ratio of the shopping cart in your hands. If it is 100%, it means that the shopping cart is definitely in your hands. In this way, Amazon buyers will give priority to buying your products first. If it is not 100%, it means that the shopping cart is not in your hands and you have to compete.

2. Qualification requirements for obtaining the Gold Shopping Cart:

1. Must be a registered professional seller account (some sellers downgrade to individual sellers in order to save professional sellers and store monthly fees, then it is impossible to obtain a shopping cart);

2. The Amazon account has been in operation for more than 2 months, has a certain sales record, and is normal, with good performance and an order defect rate (ODR) below 1% (ODR below 1% is a very important reference indicator that sellers need to treat with caution. Exceeding the standard in any monthly assessment will mean that the account is restricted and requires appeal and writing an action plan to remove the restriction. In addition, the assessment time of more than 2 months is not absolute, but only a rough reference. Some sellers can get a shopping cart in 1-2 months, while some sellers may still not have a shopping cart after three months. The store operation status has a greater impact);

3. The products sold must be new (some new sellers write the product status as second-hand in order to copy other people's listings and avoid risks, but they will not be able to get the shopping cart);

4. The listing for sale must have inventory (no matter it is self-delivery or FBA delivery, there will be no shopping cart without inventory. For follow-up products, if the inventory quantity is too small, it will also affect the chance of obtaining the shopping cart. The reason is that obtaining the shopping cart may instantly generate a large sales volume, and if your inventory is very small, the most direct result of occupying the shopping cart may be that your inventory is sold out, and Amazon's system update has a time lag, which affects the customer shopping experience. Therefore, the inherent rule of the Amazon system is that if the inventory quantity is very small, the chance of obtaining the shopping cart is very small).

Everyone should know how to calculate the Amazon shopping cart win rate. If you have just opened a store on Amazon and don’t have a shopping cart, don’t worry. In fact, it is very normal not to have a shopping cart in the first three months. You just need to find a way to get it.

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