What is a good Amazon rating? Are ratings important?

What is a good Amazon rating? Are ratings important?

When buying products on Amazon, the biggest fear is buying defective products, because some merchants do not strictly control the quality of their products. How many points are considered good on Amazon?

1. What is a good Amazon rating?

Amazon seller ratings are closely related to the seller's share of the gold shopping cart. To get as much share as possible, sellers need to pay close attention to their own ratings.

Amazon seller ratings range from 0 to 100 points, and their values ​​are divided into 4 levels: average (0 to 84.49 points), good (84.5 to 96.49 points), very good (96.5 to 98.49 points), and excellent (98.50 to 100 points).

In the seller rating, the most important thing is the order score. A perfect order without any problems from start to finish will get 100 points.

2. Are Amazon seller ratings important?

1. If you have a higher seller rating, it will be easier to get

Gain the trust of buyers.

2. A high rating will help you stay ahead of current and potential competition.

3. 82% of sales on Amazon come from the Gold Shopping Cart, which means that the Gold Shopping Cart will greatly affect the seller's income. Amazon's algorithm believes that sellers with high ratings are more trustworthy. In this case, the higher the rating, the greater the possibility of you getting the Gold Shopping Cart.

Generally, an Amazon rating of around 4.8 is considered very good, because with this kind of rating, once there is a bad review, the overall rating will drop very quickly, so many merchants are very afraid of their products receiving bad reviews.

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