Which countries are included in Amazon's European site? What are the advantages of each?

Now more and more people are choosing to start their own business. In the process of starting a business, e-commerce and self-media are relatively easy. In cross-border e-commerce, people may first choose the relevant site, and then choose the country. Which countries does Amazon Europe include?

Which countries does Amazon Europe include?

Amazon has 6 websites in Europe: UK, Germany, France, Italy, Spain and the Netherlands.

Currently, Amazon Global Stores can open the following sites:

The United States, Canada, Mexico, the United Kingdom, France, Germany, Italy, Spain, the Netherlands, Japan, Australia, India, the Middle East, and Singapore. The United States, Canada, and Mexico are North American joint accounts; the United Kingdom, France, Germany, Italy, Spain, and the Netherlands are European joint accounts. A joint account means that if a seller opens any of these sites, he or she can open other sites in the joint account without providing other information.

1. German site

Germany's order volume and sales volume should be one of the better ones among the five sites. When merchants select products, as long as they are based on the consumption habits and market demand of the local population, it is relatively easy for them to place orders. There are very few Chinese merchants in the German site, so the competition is relatively small, but the return rate of the German site is a little high.

2. France Site

The sales of the French site are also very good overall. The sales volume of goods is also acceptable, and the merchant's order volume is also very good. This site will also analyze and differentiate based on the merchant's product selection categories, traffic, and order quantity. The leveling rate is still very high compared to other European sites.

3. UK Site

Among the five sites, the UK site is the most difficult one for merchants to figure out. For example, the same merchant has many stores on the same site, but some stores have particularly good sales, while some stores have a terrible order rate. In addition, there are very few user reviews on the UK site, so sometimes it is very difficult to increase the rate of positive reviews.

4. Spanish Site

The overall performance of the Spanish site is not very good, and the consumption level of the people is a bit lower than that of other sites, but there are still many Chinese merchants in Spain.

5. Italy Site

Compared with other sites, the Italian site is a little bit worse. It is the site with the most negative reviews, and the overall profit of the products is not high. This is why some merchants are reluctant to open Spanish and Italian sites. However, the income is still greater than the expenditure. If the site selection is good, it should be good, and merchants can also implement a policy of small profits but quick turnover.

Amazon's European site includes many countries, and these countries actually have relatively large markets. Therefore, when doing business on the European site, you must consider the market demand of these developed countries and then choose what products to sell.

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