How to change the background of Shopee live broadcast? How to do live broadcast well?

Now more and more friends realize that cross-border e-commerce may have better development prospects, because once cross-border e-commerce is established, everyone’s profits will be very considerable. So how to change the background of Shopee live broadcast?

How to change the background in Shopee live broadcast?

The background that caters to the host's style is an important part of setting off the host's temperament and style. Therefore, the principle of background layout must be consistent with the host's own temperament. The live broadcast room should generally be arranged in the same style as the host.

In addition, the simple, elegant, fresh and fashionable live broadcast room style is suitable for most anchors. No matter what type you are, the clean and warm environment can easily make fans feel involved and immersed in the atmosphere of the live broadcast.

How to do live streaming well?

1. Preheat the live broadcast. There are many ways to preheat the live broadcast. For example, you can preheat the live broadcast on Shopee feed to inform fans of welfare activities, product advantages and themes. Promote on the store homepage to notify fans as soon as possible. Promote on social media, such as Instagram and Facebook. Reply to the chat and send the latest live broadcast preview to send notifications to fans who follow the store.

2. Golden position. The longer the seller starts broadcasting and the earlier the live broadcast starts, the more likely they are to be officially recommended to the front position, i.e. the golden position. Generally, you can choose to start broadcasting before the traffic peak, and the broadcast time must be long enough.

3. Cover picture. The picture should have characters, and it is recommended that it takes up 60%-70% of the main visual. The picture is recommended to be 9:16 in size, and the reference size is 900x1600.

If it is a women's clothing store, the best cover photo is a beautiful photo of the anchor after dressing up, and the picture should be consistent with the title. For example, if the title is "New autumn sweaters and dressing tutorials", the accompanying picture should be wearing autumn clothes. If it is a beauty store, the best cover photo is a beautiful photo of the anchor after makeup, and the picture and title must be highly relevant. If it is a branded product, remember to add the logo to the picture.

If you want to watch live streaming sales on Shopee, just go to the store that has a live streaming room. In fact, it is not difficult to watch live streaming. The difficult part is how merchants can do live streaming sales well. Because Shopee live streaming is very popular now, the competition is very fierce, and how to retain the audience has become a difficult point for everyone.