What categories does Shopee sell in different countries? How to operate Shopee?

Now many of you are doing cross-border e-commerce. You must have heard of the Shopee platform when doing cross-border e-commerce. There are many store opening models to choose from on the Shopee platform. So what categories does Shopee have in each country?

What categories does Shopee sell in different countries?

According to the results of the test, you can make an overall plan for the categories of each country in Shopee, including hot-selling products, profitable products, and abandoned products, including clothing (women's, children's, and men's clothing), maternal and child products, home life, 3C, cosmetics, outdoor products, erotic products (underwear accessories), etc.

How to run Shopee?

1. Determine the target customers. In the process of operating a store, you should pay attention to setting the target customers for the store, so that the products in the store are refined and extensive, rather than extensive and miscellaneous. Refined and extensive can increase customer stickiness and produce a repurchase effect, which will bring much greater benefits.

Many Shopee stores have dozens of product categories, and the titles, pictures, and copywriting are optimized to the extreme, but the number of orders is very small. Because from the customer's point of view, your store is a fine grocery store. Too many stores have no user stickiness, and even if there are low-priced products, it cannot drive the sales of other products in the store.

2. Decorate the store well. Most of Shopee’s traffic comes from buyers’ own searches. The first thing that comes to buyers’ attention is the store decoration. If the store decoration is well done, the chance of being chosen by buyers will be higher.

The store name is very important. Try to keep it simple and clear. Creativity will add points. The store avatar can use the store logo or store-related pictures. The store introduction should state the advantages of your store to make buyers interested in your store.

3. Improve after-sales service. After-sales service directly affects the repurchase rate, so after-sales service should be done well to let buyers feel the sincerity of the store and feel at ease to buy. When selecting products, Shopee sellers should pay special attention to data such as profit margin, ROI, competitor evaluation, keyword search, etc. And give priority to products that currently have a small market share and large profit margins.

If you want to open a store on the Shopee platform, you can choose the products recommended above. These products are more suitable for selling in this store. It is also necessary for Shopee merchants to master some promotion skills. Only in this way can they do better.