What products have a low return rate on Shopee? How to facilitate transactions?

Everyone can see how popular Shopee is nowadays, so many merchants have opened stores on Shopee. However, just putting goods on the shelves does not guarantee product sales. Many times, there will be a lot of returns due to quality issues. So, what has a low return rate? This is still controversial among merchants.

1. What products have a low return rate on Shopee?

This is affected by your products, quality, logistics, rules, etc. The quality of the products and the choice of logistics can be gradually improved according to the products. Therefore, as long as the quality and logistics of the products can be ensured, the return rate can basically be controlled, rather than simply looking at something.

2. How to facilitate the transaction?

If the product conversion rate is very low, areas that should be improved include: pictures, descriptions, prices, or promotion through adding extra charges, multiple purchases, etc.

If the browsing rate is low: it is recommended to increase traffic through the following methods: product selection, title, and keyword optimization. If there are many negative reviews or high returns: please improve the relevance of pictures, titles, or descriptions, provide accurate instructions, and provide targeted explanations and guidance for problems and errors to reduce returns.

Next, we will explain in detail the several major modules of the store and tell you how to operate them in order to improve the conversion of store traffic.

1. Store product pictures. Product pictures must first conform to the given size and be high-definition. For example, up to 9 photos are allowed, and the size of each photo must not exceed 2.0mb.

Secondly, the content of the main picture is very important, such as: display of details, combination of usage scenarios, adding information labels, marking selling points, etc.

Remember, if the image is good enough, the click-through rate of the product will increase. The secondary image provides supplementary information or provides a delicate display of details.

Also, pictures should avoid being homogenized and have their own characteristics, so that the product can stand out on the display page and catch the eye.

2. The title of the product. Here is a formula: brand name + product word + attribute word or selling point word + other modified words + model number.

It should be noted that: except for brand words, the order of the following words can be interchanged according to categories; the first five words of the label must indicate the information.

3. How to solve the losses caused by abuse of refund?

An evaluation system is established for protection. The system is used to detect buyers with abnormal behavior, and those who abuse the policy will be restricted. At the same time, clear guidelines are provided. If the refund is intentional or wrong, the refund amount may be deducted and refunded.

What products have a low return rate on Shopee? This depends entirely on the product and other factors. In fact, as long as the product is good, the return rate will basically not be very high. Therefore, in order to reduce the return rate, the most important thing for merchants is to pay attention to the quality issue. Only by ensuring the quality is the foundation.