What does Amazon's natural order mean? How to distinguish it from an advertising order?

What does Amazon's natural order mean? How to distinguish it from an advertising order?

Amazon is a cross-border e-commerce platform that is relatively well known to everyone. Amazon was the first to start cross-border e-commerce and has been doing it for many years. The relevant mechanisms are relatively complete. What does Amazon Natural Order mean?

1. What does Amazon Natural Order mean?

Amazon's natural orders are real buyer transactions on the Internet. The search volume of Amazon buyers is not particularly large. When there are fewer sellers, there are naturally fewer buyers.

2. How to distinguish flyers?

The determined traffic sources are divided into three sections: on-site, off-site, and direct sources.

There are several traffic channels within the site: search, car purchase, homepage recommendation, product page, your account...

1. Word search, the flow or single generated. The main factors affecting the word search volume:

1. Whether to ship by FBA: Products shipped by FBA have more advantages.

2. Sales volume, good rate and performance.

3. Matching degree: There are three types: broad, group, and precise. It considers how the product matches the word and how to search for the product.

4. The source of car purchase. According to statistics, 82% of the transactions are completed through TA, which means that the probability of selling the car is much higher than others.

5. Associated traffic: This is the system’s active matching recommendation based on user shopping habits. It is the promotion location with the highest conversion rate.

To use this method to attract traffic, first, you need to study the behavior and understand how products are related to each other, and then maximize product selection based on this relationship.

5. On-site promotion is a way to actively obtain traffic. Compared with off-site traffic, on-site promotion is more accurate. On-site promotion mainly promotes products through advertising and sales promotion.

Amazon's natural orders are introduced here. After reading this, everyone knows what natural orders mean. Amazon actually still has a lot of platform traffic. You can participate in more activities after opening a store!

Recommended reading:

What to do if a new product on Amazon doesn’t take off in a month? How to save it?

What are the contents of Amazon advertising optimization?

Will Amazon refund tariffs? What are the refund rules?

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